In this episode you get a concrete SEO customer case from the cooperation between Atea and InboundCPH - and how an untapped SEO potential was realised to the tune of three-digit millions.
In 2018, Atea decided to make SEO a central part of its marketing efforts, but with a complex webshop of more than 250,000 product pages, it was no easy task. So Atea and today's guest, Allan Christiansen decided to find external help.
Listen in and gain insight into the collaboration, processes, objectives and results - which speak for themselves with €160 million in additional revenue from organic traffic from Google. You can read more about the Atea case here
Host: Henning Madsen | Guests: Allan Bo Christiansen, Atea
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