Today we have two guests, Ninna from Nordea and Katarina from Pandora. We talk about how to mature SEO as a business discipline, as well as the tasks required to navigate a stakeholder environment with a lot of customers and colleagues. We'll give you insights into what a strategy can include to massage SEO throughout your organization.
Host: Henning Madsen | Guests: Ninna Stolarczyk, Nordea & Katarina Frederiksen, Pandora
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