Get one Google Ads Audit from experienced specialists
Get a complete overview of your ad campaigns and a concrete plan for how you can grow by using your budget in a more targeted way.

What do you get in a Google Ads audit?
Our audit gives you a clear and actionable review of your current situation. You'll get an overall assessment of your Google Ads account with concrete optimization options, including:
- A technical evaluation of your account setup
- Review ad creatives and gain insights into your competitors
- Evaluating your keyword relevance, quality score and landing page relevance
- Assess bidding strategies based on your specific KPIs
- Review targeting, audiences and search terms
Everything is delivered in an easy-to-understand format with clear recommendations, priorities and next steps that we would like to present in a meeting for you and other relevant participants.
Why is an audit relevant to you?
Many companies are stuck in a setup that is either outdated, inefficient or just unclear. An audit helps to:
- Identify opportunities based on the latest Google initiatives
- Assess and prioritize top performing keywords
- Creating the strongest foundation for growth
- Helping you make the most of your Google Ads budget
It's not about pointing fingers - it's about giving you a real overview and an honest basis to optimize from.
In order to give you the best audit, we'll have an initial chat to learn about your history, your business and make sure we understand your key KPIs.

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Frequently asked questions
What do you get out of a Google Ads audit?
At InboundCPH, we work with a thorough and qualitative audit, where experienced specialists review your account in depth. We identify where there is potential for optimization in relation to best practice and deliver concrete, prioritized recommendations to improve performance.
What do we look at in a Google Ads audit?
Our specialists review account structure, performance, bidding strategies, keywords, competitors, creatives, assets, landing pages and quality score. We also assess the account as a whole, so it becomes clear where the potential for improvement is greatest.
Can you audit other areas as well?
Yes, we do. We conduct ongoing audits in areas such as tracking, social media and marketing automation. You can read more about this on our strategic pre-analysis page or on the pages for the individual disciplines. You will find the overview here.
What does a Google Ads audit cost?
The price of an audit depends on the scope of the account and how detailed an output you want. In connection with a dialog about a possible further collaboration, we sometimes conduct audits free of charge. However, if you want a thorough analysis with a report and review, an audit will typically cost DKK 10,000-15,000.
