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Webinar

How to Design a Dashboard That People Will Actually Use

Most dashboards end up being nothing more than window dressing. They’re built, shown off once in a meeting, and then forgotten in a browser tab that no one ever opens again.

AI has made it cheaper to build a dashboard and easier to make it more advanced. It hasn’t changed the fact that most dashboards still aren’t being used. The reason rarely lies with the tool itself. It lies in what the dashboard needs to be able to do, which metrics actually matter, and whether the technical foundation holds up as data and requirements change.

In this webinar, we’ll walk you through how to determine what the dashboard actually needs to be able to do, how to choose the right metrics, and how to get the technical foundation in place before you start building anything. Afterward, we’ll look at the actual development process: how to design and assemble the dashboard in practice, regardless of whether you’re using Looker Studio, Power BI, or another tool.

Information

October 29, 2026, 10:00–11:00 a.m.
Online
Price:
Free of charge

In this webinar, you'll gain concrete knowledge and strategies:

  • Identifying the need: What decisions should the dashboard support, and who is it designed for?
  • Choosing the Right Metrics: How do you distinguish between the metrics that actually drive decisions and those that just take up space?
  • Laying the Technical Foundation: What data structures and sources need to be in place before the design work can even begin?
  • Designing it to last: How do you structure the dashboard itself so that it still makes sense when data and needs change?
  • Using AI where it actually helps: Where does AI speed up construction, and where is it still your professional judgment that determines the quality?

 

This webinar is for those who want to:

  • Build a dashboard that will be accessed after the first week, not just at launch.
  • Know which metrics are worth tracking and which ones you can safely ignore.
  • Understand where AI actually makes a difference in dashboard work—and where it doesn't.
  • Have a solid technical foundation that will stand the test of time when requirements change.

Host:

Peter Halling Hilborg – Partner & Director of Digital Marketing, InboundCPH

 

Questions?

If you have specific questions or challenges you'd like us to address, please let us know - we try to include as much as possible in the webinar.

 

How to sign up

Questions?

Do you have any questions about the webinar? Contact Peter for a dialog about the webinar and digital advertising.

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