The ultimate guide to SEO in 2026

Table of contents Seo basics Advanced SEO Expert SEO strategies Best SEO tools Future SEO with AI Seo basics Let's start by laying the foundation of your SEO knowledge by reviewing the most basic concepts, techniques and strategies. Even small improvements to these SEO basics can have a big impact. If you want a deeper insight into SEO, [...]

SEO hacking: A lucrative business

SEO hackers use various techniques to manipulate search engine algorithms and achieve quick results in the form of higher DR and search rankings. These methods include: Hacking websites and placing links without the owners' consent Creating networks of low-quality and spammy websites to generate backlinks Using automated bots to create [...]

Google tightens grip on bad content with new 'Helpful Content Update'

Helpful content blog

What is the significance of Google's new update? On August 18, Google tweeted that they would be rolling out a new update. The 'Helpful Content Update' will already affect search results from this week (week 34, 2022). The update targets bad content on Google, i.e. content that does not add value and help the user, but is created to rank [...]

Local SEO

What is local SEO? Local search engine optimization aims to optimize your business' visibility on local searches on Google. Local searches can be searches that include a place name (e.g. "SEO agency Copenhagen"), but they can also be searches without a place name (e.g. "SEO agency"), where Google displays local results based on the user's IP address. A local SEO effort [...]

Speed up your website using HTTP/2

What is HTTP/2? HTTP stands for "hypertext transfer protocol". When you go online and type in a web address, an HTTP request is sent to the server, which then sends a request to the browser to display the requested web address. But what is HTTP/2? Like everything else, it needs to be renewed. That's why HTTP/2 is a [...]

Google Search Engine Optimization

What is Google search engine optimization? Search engine optimization is a continuous work process where you optimize your website to boost its rankings in search engines (mainly Google) so that your target audience finds your website on relevant searches that have value for your business. Search Engine Optimization (SEO for short). Google automatically indexes all websites on the internet. When a user performs a search, [...].

SEO news

10 key news and trends Search engines are changing at lightning speed and the path to a top ranking is no longer the same as it once was. Strategies that were effective a few years ago don't necessarily have the same positive impact today, so you need to be ready to adapt if you want to succeed with digital [...]

SEO guide

Step-by-step SEO guide The content on your website determines how often you are found on Google and on which searches you are found. Good, well-crafted content that is aligned with your target audience's search habits on Google is therefore a high priority when search engine optimizing your website. Working with content consists of eight areas, which this guide [...]

At the top of Google

How to get a top ranking on Google When we run seminars on search engine optimization, there's one question we're guaranteed to get: "What does it take to get a top ranking on Google?". It's a difficult question to answer because it depends on a wide range of different factors related to the website you're [...]

Google optimization

Marketing on Google Marketing on Google can be done via Google Ads (so-called paid search results) and/or Google optimization of your website (so-called organic search results). The latter is also called search engine optimization. If you are interested in a detailed guide to Google optimization, you can read the article on search engine optimization. You can also get a free copy of our new [...]