AI traffic is below 1% - why should we take AI SEO seriously?

What you get from the webinar 

• Why low AI traffic doesn't mean low AI impact: Explain why GA4 underestimates the role of AI because AI influences decision makers before the website visit.
• AI as a new research interface in energy and cleantech: You'll gain insight into how customers, advisors and partners can use AI to understand technologies, compare solutions and identify relevant suppliers.
• From traffic to shortlist: You'll learn why the most important effect of AI is not necessarily more sessions, but a higher likelihood of being considered, mentioned and contacted.
• Google is no longer the whole market: A new way of understanding digital visibility where Google, AI assistants, AI Overviews and LLM responses combine to influence market access
• New AI visibility KPIs: Get concrete suggestions on what energy and cleantech companies should measure beyond traditional SEO traffic: AI Share of Voice, brand mentions, category visibility, branded search and sentiment
• How to get started: You get a practical framework for working systematically with AI-SEO and GEO without making it an isolated technical project

Who is the webinar for?

The webinar is relevant for Danish energy and cleantech companies working with complex B2B buyer journeys, technology differentiation, thought leadership, investor or partner communication and international market access. It is especially aimed at marketing managers, commercial directors, sales managers, communication managers, founders, C-level decision makers and digital specialists in companies in areas such as renewable energy, energy efficiency, Power-to-X, grid technology, district heating, storage, climate technology, industrial green transition and energy software.

Questions?

If you have specific questions or challenges you'd like us to address, please let us know - we try to include as much as possible in the webinar.