{"id":14057,"date":"2020-02-10T13:14:44","date_gmt":"2020-02-10T12:14:44","guid":{"rendered":"https:\/\/inboundcph.dk\/ppc\/"},"modified":"2024-04-26T02:56:20","modified_gmt":"2024-04-26T01:56:20","slug":"ppc","status":"publish","type":"post","link":"https:\/\/inboundcph.dk\/sv\/ppc\/","title":{"rendered":"PPC (betalning per klick)"},"content":{"rendered":"

Vad \u00e4r PPC?<\/h2>\n

PPC \u00e4r en f\u00f6rkortning f\u00f6r Pay Per Click och betyder \"betalning per klick\". Termen syftar p\u00e5 det faktum att annons\u00f6rer betalar varje g\u00e5ng en anv\u00e4ndare klickar p\u00e5 en av deras onlineannonser - d\u00e4rav namnet PPC (Pay Per Click).<\/p>\n

PPC-annonser kan hittas p\u00e5 m\u00e5nga olika annonsplattformar, inklusive:<\/p>\n

    \n
  1. SEA<\/a> (Annonsering i s\u00f6kmotorer). Inkluderar textannonser p\u00e5 Google, till exempel.<\/li>\n
  2. SMM (Social Media Marketing). Innefattar t.ex. bildannonser p\u00e5 LinkedIn och Facebook.<\/li>\n<\/ol>\n

    Du \u00e4r f\u00f6rmodligen redan bekant med de betalda PPC-s\u00f6kannonserna p\u00e5 Google. Dessa annonser exponeras f\u00f6r anv\u00e4ndare n\u00e4r m\u00e4nniskor s\u00f6ker efter saker online med hj\u00e4lp av en s\u00f6kmotor som Google. Detta \u00e4r s\u00e4rskilt n\u00e4r en anv\u00e4ndare g\u00f6r kommersiella s\u00f6kningar, vilket inneb\u00e4r att de letar efter n\u00e5got att k\u00f6pa.<\/p>\n

    Detta kan vara allt fr\u00e5n en mobils\u00f6kning (n\u00e5gon som letar efter \"Burger near me\" p\u00e5 sin mobiltelefon), till en s\u00f6kning efter en lokal tj\u00e4nst (n\u00e5gon som letar efter en r\u00f6rmokare eller snickare i sitt omr\u00e5de) till n\u00e5gon som letar efter en g\u00e5va (\"Mors dag blommor\"). Det som dessa typer av s\u00f6kningar har gemensamt \u00e4r att de utl\u00f6ser PPC-annonser.<\/p>\n

    Vid pay-per-click-annonsering debiteras de f\u00f6retag som visar annonser endast n\u00e4r en anv\u00e4ndare faktiskt klickar p\u00e5 deras annons. Andra former av PPC-reklam \u00e4r displayannonsering (vanligtvis displaybannerannonser) och remarketing.<\/p>\n

    \"PPC\"<\/p>\n

    Exempel p\u00e5 en PPC-textannons p\u00e5 Google<\/p>\n

    \n

    Hur fungerar annonsering med PPC?<\/h2>\n

    F\u00f6r att annonser ska visas bredvid resultaten p\u00e5 en s\u00f6kmotor kan annons\u00f6rer inte bara betala mer f\u00f6r att se till att deras annonser visas mer framtr\u00e4dande \u00e4n konkurrenternas annonser.<\/p>\n

    Ist\u00e4llet \u00e4r annonser f\u00f6rem\u00e5l f\u00f6r den s\u00e5 kallade Ad Auction, en helt automatiserad process som Google och andra stora s\u00f6kmotorer anv\u00e4nder f\u00f6r att avg\u00f6ra annonsernas relevans och giltighet.<\/p>\n

    \n

    S\u00f6kord i PPC<\/h2>\n

    Som namnet antyder \u00e4r Ad Auction ett budgivningssystem. Det inneb\u00e4r att annons\u00f6rer m\u00e5ste l\u00e4gga bud p\u00e5 till exempel de ord som de vill ska \"trigga\" eller visa deras annonser.<\/p>\n

    L\u00e5t oss till exempel s\u00e4ga att ditt f\u00f6retag s\u00e4ljer fiskeredskap och att en anv\u00e4ndare vill k\u00f6pa ett nytt fiskesp\u00f6 och bete, d\u00e5 kan de s\u00f6ka efter \"fiskeredskap\" i en s\u00f6kmotor som Google f\u00f6r att hitta en butik som kan s\u00e4lja dem dessa artiklar.<\/p>\n

    I samma \u00f6gonblick som anv\u00e4ndaren skickar in sin s\u00f6kfr\u00e5ga utf\u00f6r s\u00f6kmotorn de komplexa algoritmiska ber\u00e4kningar som ligger till grund f\u00f6r annonsauktionen. Detta avg\u00f6r vilka annonser som visas, i vilken ordning och av vilken annons\u00f6r.<\/p>\n

    Som tidigare n\u00e4mnts betalar du f\u00f6r varje klick p\u00e5 din annons. D\u00e4rf\u00f6r \u00e4r det viktigt att du bara bjuder p\u00e5 s\u00f6kord som \u00e4r relevanta f\u00f6r dig och ditt f\u00f6retag.<\/p>\n

    \n

    Vanliga fr\u00e5gor och svar<\/h2>\n
    \n
    \n Vad betyder PPC?<\/span>\n +<\/span>\n <\/div>\n

    PPC \u00e4r ett begrepp f\u00f6r en betalningsmodell d\u00e4r annons\u00f6rer p\u00e5 n\u00e4tet betalar en avgift varje g\u00e5ng n\u00e5gon klickar p\u00e5 deras annonser.<\/p>\n<\/div>\n <\/div><\/p>\n

    \n
    \n Vad \u00e4r PPC en f\u00f6rkortning f\u00f6r?<\/span>\n +<\/span>\n <\/div>\n

    PPC \u00e4r en f\u00f6rkortning av Pay Per Click.<\/p>\n<\/div>\n <\/div><\/p>\n

    \n
    \n Vad \u00e4r typiska PPC-priser?<\/span>\n +<\/span>\n <\/div>\n

    Priset som annons\u00f6rer betalar f\u00f6r ett klick p\u00e5 en annons kan variera fr\u00e5n allt mellan n\u00e5gra \u00f6ren till hundratals dollar.<\/p>\n<\/div>\n <\/div><\/p>\n

    \n
    \n Vad \u00e4r en PPC-manager?<\/span>\n +<\/span>\n <\/div>\n

    En PPC Manager \u00e4r en person som hanterar ett f\u00f6retags PPC-reklamkampanjer.<\/p>\n<\/div>\n <\/div><\/p>\n

    <\/div>","protected":false},"excerpt":{"rendered":"

    Hvad er PPC? PPC er en forkortelse for Pay Per Click og betyder “betaling per klik”. Betegnelsen henviser til, at annonc\u00f8rer betaler hver gang en bruger klikker p\u00e5 en af \u200b\u200bderes online-annoncer \u2013 deraf navnet PPC (Pay Per Click). PPC-annoncer findes p\u00e5 mange forskellige annonceplatforme, heriblandt: SEA (Search Engine Advertising). Omfatter eksempelvis tekstannoncer p\u00e5 Google. […]<\/p>\n","protected":false},"author":1,"featured_media":15215,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[72],"tags":[],"class_list":["post-14057","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-ads_cat"],"acf":{"form":false,"post_short_description":"PPC betegner en afregningsmodel, hvor en annonc\u00f8r betaler et bel\u00f8b hver gang en person klikker p\u00e5 annonc\u00f8rens annonce online. Kaldes ogs\u00e5 for Pay Per Click eller \"betaling per klik\". L\u00e6s mere om PPC herunder.","post_authors":[13297],"post_contact_section":{"post_contact_section_employee":13364,"post_contact_section_title":"Kom i dialog med os","post_contact_section_text":"Vi forst\u00e5r, at det kan v\u00e6re en stor beslutning at v\u00e6lge et bureau. Men h\u00e5nden p\u00e5 hjertet \u2013 var vi dig, s\u00e5 havde vi valgt os selv. Vores kunder kalder os Danmarks \u00e6rligste og mest n\u00e6rv\u00e6rende bureau \u2013 og hos os finder du specialister, der mestrer strategi og digital marketing. M\u00e5ske er vi ogs\u00e5 det helt rigtige bureau for dig? Kontakt os & find ud af det."}},"yoast_head":"\nPPC (Pay Per Click) | Hvad er PPC? \u2013 InboundCPH<\/title>\n<meta name=\"description\" content=\"PPC st\u00e5r for Pay Per Click, og henviser til at annonc\u00f8rer betaler, hver gang en bruger klikker p\u00e5 en af \u200b\u200bderes online-annoncer. L\u00e6s mere.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/inboundcph.dk\/sv\/ppc\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PPC (Pay Per Click)\" \/>\n<meta property=\"og:description\" content=\"PPC st\u00e5r for Pay Per Click, og henviser til at annonc\u00f8rer betaler, hver gang en bruger klikker p\u00e5 en af \u200b\u200bderes online-annoncer. L\u00e6s mere.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/inboundcph.dk\/sv\/ppc\/\" \/>\n<meta property=\"og:site_name\" content=\"InboundCPH\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/inboundcph\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-10T12:14:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-26T01:56:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/inboundcph.dk\/wp-content\/uploads\/2024\/04\/blog-seo-benchmarking-12.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"663\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"inboundcphdk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Skriven av\" \/>\n\t<meta name=\"twitter:data1\" content=\"inboundcphdk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Ber\u00e4knad l\u00e4stid\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/\"},\"author\":{\"name\":\"inboundcphdk\",\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/#\\\/schema\\\/person\\\/f7dd023be184b8a4619e4389f521f9b5\"},\"headline\":\"PPC (Pay Per Click)\",\"datePublished\":\"2020-02-10T12:14:44+00:00\",\"dateModified\":\"2024-04-26T01:56:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/\"},\"wordCount\":587,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/inboundcph.dk\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/blog-seo-benchmarking-12.jpg\",\"articleSection\":[\"Google Ads\"],\"inLanguage\":\"sv-SE\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/\",\"url\":\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/\",\"name\":\"PPC (Pay Per Click) | Hvad er PPC? \u2013 InboundCPH\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/inboundcph.dk\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/blog-seo-benchmarking-12.jpg\",\"datePublished\":\"2020-02-10T12:14:44+00:00\",\"dateModified\":\"2024-04-26T01:56:20+00:00\",\"description\":\"PPC st\u00e5r for Pay Per Click, og henviser til at annonc\u00f8rer betaler, hver gang en bruger klikker p\u00e5 en af \u200b\u200bderes online-annoncer. L\u00e6s mere.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/#breadcrumb\"},\"inLanguage\":\"sv-SE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"sv-SE\",\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/#primaryimage\",\"url\":\"https:\\\/\\\/inboundcph.dk\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/blog-seo-benchmarking-12.jpg\",\"contentUrl\":\"https:\\\/\\\/inboundcph.dk\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/blog-seo-benchmarking-12.jpg\",\"width\":1400,\"height\":663},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/sv\\\/ppc\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/inboundcph.dk\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"PPC (Pay Per Click)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/#website\",\"url\":\"https:\\\/\\\/inboundcph.dk\\\/\",\"name\":\"InboundCPH\",\"description\":\"Specialister i digital marketing\",\"publisher\":{\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/inboundcph.dk\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"sv-SE\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/#organization\",\"name\":\"InboundCPH A\\\/S\",\"alternateName\":\"InboundCPH\",\"url\":\"https:\\\/\\\/inboundcph.dk\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sv-SE\",\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/inboundcph.dk\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/logo-dark-med-ikon_20211_new.webp\",\"contentUrl\":\"https:\\\/\\\/inboundcph.dk\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/logo-dark-med-ikon_20211_new.webp\",\"width\":550,\"height\":109,\"caption\":\"InboundCPH A\\\/S\"},\"image\":{\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/inboundcph\",\"https:\\\/\\\/dk.linkedin.com\\\/company\\\/inbound-cph\"],\"email\":\"ir@inboundcph.dk\",\"telephone\":\"27297720\",\"legalName\":\"InboundCPH A\\\/S\",\"foundingDate\":\"2013-02-03\",\"vatID\":\"DK39607255\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"value\":\"30\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/inboundcph.dk\\\/#\\\/schema\\\/person\\\/f7dd023be184b8a4619e4389f521f9b5\",\"name\":\"inboundcphdk\",\"sameAs\":[\"https:\\\/\\\/inboundcph.dk\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"PPC (Pay Per Click) | Vad \u00e4r PPC? - InkommandeCPH","description":"PPC st\u00e5r f\u00f6r Pay Per Click och inneb\u00e4r att annons\u00f6rer betalar varje g\u00e5ng en anv\u00e4ndare klickar p\u00e5 en av deras onlineannonser. L\u00e4s mer om PPC.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/inboundcph.dk\/sv\/ppc\/","og_locale":"sv_SE","og_type":"article","og_title":"PPC (Pay Per Click)","og_description":"PPC st\u00e5r for Pay Per Click, og henviser til at annonc\u00f8rer betaler, hver gang en bruger klikker p\u00e5 en af \u200b\u200bderes online-annoncer. L\u00e6s mere.","og_url":"https:\/\/inboundcph.dk\/sv\/ppc\/","og_site_name":"InboundCPH","article_publisher":"https:\/\/www.facebook.com\/inboundcph","article_published_time":"2020-02-10T12:14:44+00:00","article_modified_time":"2024-04-26T01:56:20+00:00","og_image":[{"width":1400,"height":663,"url":"https:\/\/inboundcph.dk\/wp-content\/uploads\/2024\/04\/blog-seo-benchmarking-12.jpg","type":"image\/jpeg"}],"author":"inboundcphdk","twitter_card":"summary_large_image","twitter_misc":{"Skriven av":"inboundcphdk","Ber\u00e4knad l\u00e4stid":"3 minuter"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/inboundcph.dk\/sv\/ppc\/#article","isPartOf":{"@id":"https:\/\/inboundcph.dk\/sv\/ppc\/"},"author":{"name":"inboundcphdk","@id":"https:\/\/inboundcph.dk\/#\/schema\/person\/f7dd023be184b8a4619e4389f521f9b5"},"headline":"PPC (Pay Per Click)","datePublished":"2020-02-10T12:14:44+00:00","dateModified":"2024-04-26T01:56:20+00:00","mainEntityOfPage":{"@id":"https:\/\/inboundcph.dk\/sv\/ppc\/"},"wordCount":587,"commentCount":0,"publisher":{"@id":"https:\/\/inboundcph.dk\/#organization"},"image":{"@id":"https:\/\/inboundcph.dk\/sv\/ppc\/#primaryimage"},"thumbnailUrl":"https:\/\/inboundcph.dk\/wp-content\/uploads\/2024\/04\/blog-seo-benchmarking-12.jpg","articleSection":["Google Ads"],"inLanguage":"sv-SE","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/inboundcph.dk\/sv\/ppc\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/inboundcph.dk\/sv\/ppc\/","url":"https:\/\/inboundcph.dk\/sv\/ppc\/","name":"PPC (Pay Per Click) | Vad \u00e4r PPC? - InkommandeCPH","isPartOf":{"@id":"https:\/\/inboundcph.dk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/inboundcph.dk\/sv\/ppc\/#primaryimage"},"image":{"@id":"https:\/\/inboundcph.dk\/sv\/ppc\/#primaryimage"},"thumbnailUrl":"https:\/\/inboundcph.dk\/wp-content\/uploads\/2024\/04\/blog-seo-benchmarking-12.jpg","datePublished":"2020-02-10T12:14:44+00:00","dateModified":"2024-04-26T01:56:20+00:00","description":"PPC st\u00e5r f\u00f6r Pay Per Click och inneb\u00e4r att annons\u00f6rer betalar varje g\u00e5ng en anv\u00e4ndare klickar p\u00e5 en av deras onlineannonser. L\u00e4s mer om PPC.","breadcrumb":{"@id":"https:\/\/inboundcph.dk\/sv\/ppc\/#breadcrumb"},"inLanguage":"sv-SE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/inboundcph.dk\/sv\/ppc\/"]}]},{"@type":"ImageObject","inLanguage":"sv-SE","@id":"https:\/\/inboundcph.dk\/sv\/ppc\/#primaryimage","url":"https:\/\/inboundcph.dk\/wp-content\/uploads\/2024\/04\/blog-seo-benchmarking-12.jpg","contentUrl":"https:\/\/inboundcph.dk\/wp-content\/uploads\/2024\/04\/blog-seo-benchmarking-12.jpg","width":1400,"height":663},{"@type":"BreadcrumbList","@id":"https:\/\/inboundcph.dk\/sv\/ppc\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/inboundcph.dk\/"},{"@type":"ListItem","position":2,"name":"PPC (Pay Per Click)"}]},{"@type":"WebSite","@id":"https:\/\/inboundcph.dk\/#website","url":"https:\/\/inboundcph.dk\/","name":"InboundCPH","description":"Specialister inom digital marknadsf\u00f6ring","publisher":{"@id":"https:\/\/inboundcph.dk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/inboundcph.dk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"sv-SE"},{"@type":"Organization","@id":"https:\/\/inboundcph.dk\/#organization","name":"InkommandeCPH A\/S","alternateName":"InboundCPH","url":"https:\/\/inboundcph.dk\/","logo":{"@type":"ImageObject","inLanguage":"sv-SE","@id":"https:\/\/inboundcph.dk\/#\/schema\/logo\/image\/","url":"https:\/\/inboundcph.dk\/wp-content\/uploads\/2024\/04\/logo-dark-med-ikon_20211_new.webp","contentUrl":"https:\/\/inboundcph.dk\/wp-content\/uploads\/2024\/04\/logo-dark-med-ikon_20211_new.webp","width":550,"height":109,"caption":"InboundCPH A\/S"},"image":{"@id":"https:\/\/inboundcph.dk\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/inboundcph","https:\/\/dk.linkedin.com\/company\/inbound-cph"],"email":"ir@inboundcph.dk","telephone":"27297720","legalName":"InboundCPH A\/S","foundingDate":"2013-02-03","vatID":"DK39607255","numberOfEmployees":{"@type":"QuantitativeValue","value":"30"}},{"@type":"Person","@id":"https:\/\/inboundcph.dk\/#\/schema\/person\/f7dd023be184b8a4619e4389f521f9b5","name":"inkommandecphdk","sameAs":["https:\/\/inboundcph.dk"]}]}},"_links":{"self":[{"href":"https:\/\/inboundcph.dk\/sv\/wp-json\/wp\/v2\/posts\/14057","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inboundcph.dk\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/inboundcph.dk\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/inboundcph.dk\/sv\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/inboundcph.dk\/sv\/wp-json\/wp\/v2\/comments?post=14057"}],"version-history":[{"count":0,"href":"https:\/\/inboundcph.dk\/sv\/wp-json\/wp\/v2\/posts\/14057\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/inboundcph.dk\/sv\/wp-json\/wp\/v2\/employee\/13297"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/inboundcph.dk\/sv\/wp-json\/wp\/v2\/media\/15215"}],"wp:attachment":[{"href":"https:\/\/inboundcph.dk\/sv\/wp-json\/wp\/v2\/media?parent=14057"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/inboundcph.dk\/sv\/wp-json\/wp\/v2\/categories?post=14057"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/inboundcph.dk\/sv\/wp-json\/wp\/v2\/tags?post=14057"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}