{"id":13832,"date":"2020-04-15T21:16:56","date_gmt":"2020-04-15T20:16:56","guid":{"rendered":"https:\/\/inboundcph.dk\/afvisningsprocent\/"},"modified":"2024-04-25T10:21:49","modified_gmt":"2024-04-25T09:21:49","slug":"avslagsfrekvens","status":"publish","type":"post","link":"https:\/\/inboundcph.dk\/sv\/afvisningsprocent\/","title":{"rendered":"Avvisningsfrekvens"},"content":{"rendered":"<h2>Vad \u00e4r avslagsfrekvensen?<\/h2>\n<p><em>Avvisningsfrekvens<\/em> (\u00e4ven kallad <em>studsfrekvens<\/em>) \u00e4r den procentandel av anv\u00e4ndarna som l\u00e4mnar webbplatsen efter att ha tittat p\u00e5 endast en sida p\u00e5 webbplatsen. En l\u00e5g avvisningsfrekvens \u00e4r vanligtvis en positiv signal eftersom det indikerar att anv\u00e4ndarna interagerar med din webbplats. Men en l\u00e5g avvisningsfrekvens kan ocks\u00e5 vara ett negativt tecken p\u00e5 att anv\u00e4ndarna inte hittar det de letar efter.<\/p>\n<p>Den genomsnittliga studsfrekvensen f\u00f6r organisk trafik (bes\u00f6kare fr\u00e5n Google) ligger mellan 32 % och 43 % beroende p\u00e5 hur siffrorna summeras. Siffrorna \u00e4r baserade p\u00e5 v\u00e5r egen analys\u00a0<a href=\"\/sv\/giveaways\/marknadsanalys\/\">Marknadsf\u00f6ringskanaler online 2020<\/a> av 122 miljoner bes\u00f6k p\u00e5 65 olika danska webbplatser<\/p>\n<p>L\u00e4s mer om hur <a href=\"\/sv\/viden\/konverteringsoptimering\/\">konverteringsoptimering<\/a> f\u00f6r att minska antalet avvisningar.<\/p>","protected":false},"excerpt":{"rendered":"<p>Hvad er afvisningsprocent? Afvisningsprocent (ogs\u00e5 kaldet bounce rate) er procentdelen af brugere, der forlader dit website efter kun at have\u00a0set \u00e9n side p\u00e5 websitet. En lav afvisningsprocent er typisk et positivt signal, fordi det indikerer, at brugerne interagerer med dit website. Men en lav afvisningsprocent kan ogs\u00e5 v\u00e6re et negativt udtryk for, at brugerne ikke [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":15197,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[66],"tags":[],"class_list":["post-13832","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brugersignaler_cat"],"acf":{"form":false,"post_short_description":"Afvisningsprocenten\u00a0er procentdelen af brugere, der forlader dit website efter kun at have\u00a0set \u00e9n side p\u00e5 websitet. L\u00e6s mere om afvisningsprocent her.","post_authors":[13297],"post_contact_section":{"post_contact_section_employee":13297,"post_contact_section_title":"F\u00e5 hj\u00e6lp til SEO","post_contact_section_text":"Vi forst\u00e5r, at det kan v\u00e6re en stor beslutning at v\u00e6lge et bureau. Men h\u00e5nden p\u00e5 hjertet \u2013 var vi dig, s\u00e5 havde vi valgt os selv. Vores kunder kalder os Danmarks \u00e6rligste og mest n\u00e6rv\u00e6rende bureau \u2013 og hos os finder du specialister, der mestrer strategi og digital marketing. M\u00e5ske er vi ogs\u00e5 det helt rigtige bureau for dig? Kontakt os & find ud af det."}},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Afvisningsprocent | Hvad er afvisningsprocent? \u2013 InboundCPH<\/title>\n<meta name=\"description\" content=\"Afvisningsprocenten\u00a0er procentdelen af brugere, der forlader dit website efter kun at have\u00a0set \u00e9n side p\u00e5 websitet. 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